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Music or No Music?
Music is kind of like hair color. It should enhance the picture not detract. The right music sets the mood and the tone of the shopping experience. A store without music can seem empty, cold and...
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From Roy H. Williams “Monday Morning Memo” (1/4/10)
One Last Thing: Here’s how the economy is looking on Main Street America (not to be confused with Wall Street.) The clients of the Wizard of Ads saw a definite uptick during November and an even...
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Wendy’s Promotes Its Burgers Via Text Messages
by Sara Zucker Brandchannel.com – January 1, 2010 01:49 PM McDonald’s, one of the world’s most venerable brands, is cranking up the heat on its competitors by offering a new, bullet-proof burger....
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The Other Blog You Should Be Reading! ;-)
Well, we all know how much she has to offer, but now the big guns know and are telling the whole world. Michele Miller knows Marketing to Women. She’s written an audio-book, a sit-down-and-read book...
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Coca-Cola Comes Clean About Going Green At Olympic Games
Article from brandchannel.com , posted by Ben Berkon February 1, 2010 02:38 PM If you’re attending the Vancouver Olympics this year, and you find yourself in a 100 percent environmentally sustainable,...
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When Starbucks first landed in Halifax, Nova Scotia they offered free internet access. I voraciously applauded their foresight. Because they Wi-Fi, I set up my meetings at Starbucks, I did my...
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